The right model for each marketing job.
Personify Care, a digital patient engagement platform for hospitals, runs marketing bots that each keep their own model.
Personify CareRecreated example
Read this Google Ads dashboard screenshot and explain what changed this week.
Reads the dashboard screenshotOn a reasoning modelDocuments
Explains what changedIn plain words for the teamDocuments
Drafts the next ad copyA second bot, on a faster modelDocuments
Analysis and first drafts ready
2 botsone for analysis, one for drafts
2 modelseach bot keeps its own
1 teammarketing
What they set up
Not every marketing job needs the strongest model. Reading a dashboard and explaining what changed is hard. A first draft of ad copy isn't.
So each job has its own bot, with its own model. Analysis goes to a reasoning model. First drafts and competitor dashboard updates go to a faster one. Moving a job to another model is a setting.
- Team
- Marketing
- Models
- Kimi K3 and DeepSeek V4.1 Flash
- Jobs
- Ads analysis, ad copy and competitor updates
More customer stories
Bring your own goal.
Book a demo and bring the job your team keeps putting off. We will run it while you watch.